Originally Posted by wayde_moola
Some of you on here have to respect the fact that some people are truly disappointed by the "M4" thing. M3 is a tradition, M3 is a brand, M3 is a lifestyle. People who buy these cars know the history behind it and cherish it. Why do you think rarely people with M3's do not debadge? Because that badge on the back represents the history of the brand. To switch it and theoretically kill the brand is a disrespect to some BMW enthusiast.
People who have M3 coupes represent the pure culture of BMW. the people who have M4 coupes represent the transition of the brand.
The current generation M3 is so far removed from its heritage that changing the naming conventions is not of concern to me.
If you are buying an M3 in order to buy into a 'lifestyle' , 'brand', or a 'badge', then you have much bigger problems at hand.