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      06-19-2012, 08:21 AM   #48
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Quote:
Originally Posted by Tacoma View Post
I'm not aware that many buyers of M3/C63/RS4/ISF are concerned with fuel efficiency; even if you're talking about average for the brand, they sell so realtively few of these "supercars," they're not going to be material to the brand.

What would matter more to buyers of these cars would be handling and this would be the key reason for reducing weight through use of carbon fibre, etc.
It might not be because buyers care about the fuel efficiency, but because the manufacturers care about the figures, whether to bring down the fleet average or for marketing/image/PR.
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