Quote:
Originally Posted by solstice
IMO the S55 is all about performance. It ain't pretty, exotic or nice sounding but it will likely kick butt. It does seem to be a patch work of existing technologies and parts to a large extent. Does it matter? Not for the driving experience but it does play a role in owner satisfaction just as owning a Swiss hand made mechanical watch gives more satisfaction than a $20 target watch that out performs the Swiss watch in all categories.
BMW gave us Swiss watches for Target price for a while, that period has now come to an end. We still get the performance but not the soft values of uniqueness and specialness.
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perfectly said. thats a concept that many people do not understand. in general.
many people do not understand why people with money buy the things they do. because its not always about getting the most for the money. but rather having something that holds true to uniqueness and specialness.