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      02-20-2014, 01:35 PM   #8
GOLFFRR
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Drives: GOLFFRR cart
Join Date: Mar 2009
Location: we sell BMWs to "ALL" US states

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BMW will always pkg options like this for now on. ITs easier for ordering for us dealers as well. You start making everything available as indiv pieces you end up getting cars that sit on the lots for a long time bc they are not optioned the way a person wants.

So when you group everything its a all or nothing type of buying which makes it easier for ordering as well as selling.

So don't expect BMW to go back towards more indiv options but instead more grouped options. Its frustrating yes however in the bigger picture it works a lot better this way for BMW and dealers.
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