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      01-27-2014, 08:07 PM   #102
FogCityM3
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Drives: M3 (E90) & Porsche GT3 RS
Join Date: Feb 2012
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Was the corporate hype at this level when the E9x generation came out? I can't remember it being as intense. They just released the car and that was it, let the reviews provide the advertising magic. Now you've got development videos, footage of race drivers opining on the car's 'development', BMW making blog posts, german guys using words like "animal" (kind of scary come to think of it).
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