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Originally Posted by seanq
Now I only need a way to deactivate the Active Sound bullshit
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This is from the thread on the same subject
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But, the good news is that we've confirmed with BMW Germany that it's a live amplification of the S55 engine's natural sounds. There is no artificially generated sound or pre-recorded track being played. This sound amplification takes place through the M3/M4/s stereo speakers.
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This is just a way of providing feedback and listening in on what the engine is doing with the amplification adjusted according to the setting you've selected. A lot of people time their shift points by ear and this would therefore be an enthusiast's tool. The only difference here is that you have the option of turning down the engine sounds in the cabin when you're only cruising and listening to tunes or trying to carry on a conversation.