Quote:
Originally Posted by jpdchicago
Pricing may be based on local markets but, based on exchange rates, BMW would be losing money today at $100,000 US dollars (85,000 Euros) for the M4 CS. Those cars will be made in Germany, not the US like the SUV line in SC.
Another way around this will be for BMW to export less of them to the US and increase exclusivity and price.
Quote:
Originally Posted by CanAutM3
Losing what  ?
It's not like it is costing them over 85k Euros to produce. Quite far from it actually... |
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+1, What are you talking about? I'm pretty sure BMW some experience at how to make margin on US-sold German built cars.
BMW has been manufacturing in Germany, importing, distributing, and selling cars for profit into the US since Hoffman set it up in the 50s with the 503/7.
