Interesting read on BMW Product

[325iExecutive]

I read the following article this morning:

https://www.carthrottle.com/post/doe...roblem-at-bmw/

It is a bit of a read but I found it to be on point and agreed with most of the content. I liked the following analogy

"Much like the Alien and Terminator franchises, the current M Division range has more misses than hits."

Hmm ... I did not think the Terminator franchise had more misses. c'est la vie .. to each his own.

[uncle ben]

Good read.

[i128]

Nice read! 👍

Slapping on an ///M badge at the factory whether for aesthetic or performance reasons on any BMW series vehicle is the precursor of what we're seeing; brand dilution.

Bmw is like a drug dealer, takes good product, «cut » it by 25, 40, maybe even 50%, which equates to;

...more product/less quality = more sales $$$

The unfortunate by-product: more douchbag BMW drivers.