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View Poll Results: Is Individual paint a scam?
Individual paint is a scam, BMW should offer more standard colors! 137 54.80%
Individual paint FTW, I need 50 shades of grey! 113 45.20%
Voters: 250. You may not vote on this poll

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      02-16-2018, 06:53 AM   #45
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No doubt that they deliberately left something on the table. As goes for so many options: the competition pack, MPE, even the little stuff like black grill/gills, ... it all adds up. And there's nothing wrong with that imho, apart from the fact that the base car suffers. You can't just test this car and expect everything to be as good as it gets, since many options can be very differentiating to the overal experience.

I really contemplated getting an individual colour, but my delivery would have been pushed back for almost 3 months (due to a summer holiday in between). So I didn't. In hindsight, being able to drive the car 3 months earlier, was more worth than the individual paint itself. I sure hope BMW doesn't take notes, because they could easily knocked 5K out of me for the faster delivery.
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      02-16-2018, 07:30 AM   #46
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You could say the same about anything, all cars on the road could be faster, safer, smarter but they release the tech slowly so they can sell more cars every year. Your phone could be better but instead they upgrade the camera by 1MP each year and somehow still haven't offered a shatter-free screen, etc etc. I love my individual color but then again it has some nostalgia and history so maybe that's why it feels worth the price. Definitely not all colors I've seen I'd pay $5k for or even $1 extra but different strokes for different folks I guess.
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      02-16-2018, 10:02 AM   #47
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Quote:
Originally Posted by dmk08 View Post
Thats the same with a lot of cars. The problem is its $5000 to get a decent blue or red.
When I bought my E46 M3 in 2001, the then ///M exclusive Carbon Black I got was a no cost option.

It is all a numbers and marketing game. I wonder how many true stripper M3/4 with white paint and zero options for the advertised MSRP were actually sold.

White: 0$
Basic colours: $550
Generic individual colors: $1950
Other individual colours: $5000+
*Quoting US prices
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      02-16-2018, 10:21 AM   #48
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Quote:
Originally Posted by CanAutM3 View Post
It is all a numbers and marketing game.
It is definitely game, and with much of the old-guard having moved on, current-day BMW is increasingly playing more dirty.

There are corporations - both large and small - that you trust, and there are corporations - again both large and small - that you don't. There is some fluidity to the scale no doubt, and entities can move up or down it depending on perceived business ethics. On my personal instrument of measure - which may differ from yours or the next guys - BMW has been been headed the wrong way.

As someone already wisely pointed out, as a consumer we vote with our wallet. Come next purchase, there will be some contemplation.
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      02-16-2018, 12:05 PM   #49
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Quote:
Originally Posted by sandjam View Post
Quote:
Originally Posted by stooker View Post
Eh, not sure what youíre talking about with the 911. Iím seeing 12 standard and metallic colors (metallic only $720 extra). Yes a lot are vanilla colors but it does includes red, yellow and two blues.

Iím also seeing four ďspecialĒ colors and those are $3,150, to include Miami Blue and Lava Orange.

Seems like the 911 has way more choices than the F8x.
I looked at the Carrara T, itís only 7 and 2 special, which are extra. Which shows itís the same way, itís by model, not line, just like bmw.

The m has all those basic colors , just not in shades you may like

I think itís wrong to call something shady, that makes it sound illegal or immoral. Itís not. Plus Porsche cost a lot more so you are still paying for it . Maybe even more actually when you compare similar options between an M and comparible model Porsche.

Sorry just donít see it as shady.
Haha you picked the only 911 with limited colors. Every other one has a much larger palet
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      02-16-2018, 03:25 PM   #50
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I find the current offering of standard colours for the F8x to actually be pretty good. You have a grey, black and white which probably covers 80% of all choices. You have 3 M specific colours that pic a blue, yellow and red spectrum.

Some people like Yas better then SMB, and if SMB was standard some people would pay 5K for Yas. Its purely subjective and I for one thing the program is really great.

As for spending 5K on a paint you like I personally feel that price is reasonable and in line with other aesthetic changes people make to their cars i.e. wheels.

I paid the 5k premium to get SMB and frankly I appreciate it every day, and its one of my favorite things about the car.
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      02-16-2018, 03:34 PM   #51
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Quote:
Originally Posted by mkoesel View Post

As someone already wisely pointed out, as a consumer we vote with our wallet. Come next purchase, there will be some contemplation.
Thatís romanticizing the consumer experience. The consumer votes with emotion not their wallet. Thatís why BMW named the program, Ď BMW Individualí, it conjures up human emotion of trying to be a wee bit better and/or different than your peers by simply upgrading your color on a ubiquitous, common BMW. If i drove my Yaz to work then switched to Atlantis Blue a month later...Iíd bet 99.9% of folks wouldnít notice the color change. Gimmicks to fleece the paying customer.
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      02-16-2018, 03:46 PM   #52
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Quote:
Originally Posted by 48Laws View Post
Thatís romanticizing the consumer experience. The consumer votes with emotion not their wallet. Thatís why BMW named the program, Ď BMW Individualí, it conjures up human emotion of trying to be a wee bit better and/or different than your peers by simply upgrading your color on a ubiquitous, common BMW. If i drove my Yaz to work then switched to Atlantis Blue a month later...Iíd bet 99.9% of folks wouldnít notice the color change. Gimmicks to fleece the paying customer.
Totally agree...most people would not notice.
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      02-16-2018, 04:06 PM   #53
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Quote:
Originally Posted by 48Laws View Post
Thatís romanticizing the consumer experience. The consumer votes with emotion not their wallet.
Sure emotions play a role - they naturally factor into the decision making process. This isn't an either/or, mutually exclusive situation. At the end of the day, you either see the value or not, and feel comfortable forking over the money or not. Trust, however, is absolutely a part of the process as well.
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      02-16-2018, 04:22 PM   #54
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Quote:
Originally Posted by mkoesel View Post
Sure emotions play a role - they naturally factor into the decision making process. This isn't an either/or, mutually exclusive situation. At the end of the day, you either see the value or not, and feel comfortable forking over the money or not. Trust, however, is absolutely a part of the process as well.
Agreed. For me, the carbon brakes, which I did not get, was a struggle between an emotional response, and an economical...logical response even though I could afford it. I intitially thought the carbon brakes looked better and was ready to add that $8k option but being that the F80 wasn't my first M, I decided against it. I think what saved me, both emotionally and economically, if you will, was my research about their pros/cons. The upsell for ALL products is always emotional first for the consumer. I cannot think of one product I can buy that isn't part of a tiered business model...from fast food to watches.
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      02-16-2018, 04:29 PM   #55
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Not sure I know what "shady" means in the car bidnizz, all I know is that when I ordered mine I was really pissed that I couldn't get space gray.
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      02-16-2018, 06:12 PM   #56
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The F8x generation has the worst color options out of all the M3 generations ever. So I understand why there are so many individual cars out there. But I also would never spend $5k more on a car just because of an individual color. That's absurd.
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      02-16-2018, 06:33 PM   #57
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Quote:
Originally Posted by JibSTir13 View Post
Totally agree...most people would not notice.
This is the piece I donít get. Itís not for other people! Itís for the owner. Who cares what other people notice.
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      02-16-2018, 06:46 PM   #58
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Quote:
Originally Posted by sandjam View Post
This is the piece I donít get. Itís not for other people! Itís for the owner. Who cares what other people notice.
That wasn't the point. The differences in colors seems so trivial to warrant the price.
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      02-16-2018, 06:51 PM   #59
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Quote:
Originally Posted by CanAutM3 View Post
When I bought my E46 M3 in 2001, the then ///M exclusive Carbon Black I got was a no cost option.

It is all a numbers and marketing game. I wonder how many true stripper M3/4 with white paint and zero options for the advertised MSRP were actually sold.

White: 0$
Basic colours: $550
Generic individual colors: $1950
Other individual colours: $5000+
*Quoting US prices
The 3 M exclusive colours are no cost options in the UK just like CB was.
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      02-16-2018, 06:52 PM   #60
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Quote:
Originally Posted by 48Laws View Post
That wasn't the point. The differences in colors seems so trivial to warrant the price.
Exactly.
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      02-16-2018, 06:52 PM   #61
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Quote:
Originally Posted by CanAutM3 View Post
When you think of it, anything other than white is extra $ on an M3/4.
Not in the UK.
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      02-16-2018, 07:35 PM   #62
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Quote:
Originally Posted by JibSTir13 View Post
Exactly.
You think 5000 is a lot when you are buying a 70000 car and getting it customized in a color for what you personally like? Wow. People are never satisfied.
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      02-16-2018, 07:45 PM   #63
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The sham is a lot of these great colours used to be stock brochure colours back in the e36 days
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      02-16-2018, 08:01 PM   #64
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Quote:
Originally Posted by sandjam View Post
You think 5000 is a lot when you are buying a 70000 car and getting it customized in a color for what you personally like? Wow. People are never satisfied.

Ok. Thatís 7%. What if you bought a house for $700,000 and it could be painted with an optional $49,000 paint scheme? Thatís 7%. Still a good deal? Hyperbole yes! But it might put money in perspective for you. And, i might add, youíll never recoup that 7% on the M.
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      02-16-2018, 08:02 PM   #65
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Quote:
Originally Posted by sandjam View Post
You think 5000 is a lot when you are buying a 70000 car and getting it customized in a color for what you personally like? Wow. People are never satisfied.
Yes, I do.

I also think $5k is a lot for the Comp pack, but got it because I wanted it. Just because I opted for it doesn't mean I don't think it is a lot of money.
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      02-16-2018, 08:17 PM   #66
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Quote:
Originally Posted by silvergray545 View Post
The E9x generation has the worst color options out of all the M3 generations ever. So I understand why there are so many individual cars out there. But I also would never spend $5k more on a car just because of an individual color. That's absurd.
Fixed that for you.
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