BMW Garage BMW Meets Register Search Today's Posts Mark Forums Read

Go Back   BMW M3 and BMW M4 Forum > BMW F80 M3 / F82 M4 Forum > M3/M4 versus...

Post Reply
 
Thread Tools Search this Thread
      Today, 09:12 AM   #2091
F32Fleet
Major General
F32Fleet's Avatar
United_States
2360
Rep
9,097
Posts

Drives: 2015 435i
Join Date: May 2005
Location: Southeastern US

iTrader: (0)

Quote:
Originally Posted by Arcades View Post
Wasn't the F8x forum side far more active when the car was first announced?

This is definitely not a good look for BMW and they don't seem to realize it yet. Wonder how long they will be oblivious to it.
Ya but it was the first M3/4 with forced induction which itself generated a lot of excitement.


An aside the E9x M3 was also exciting because not only was it coming with a high revving V8 but the sedan returned to US market.
__________________
"Drive more, worry less. "

435i, MPPK, MPE, M-Sport Line
Appreciate 0
      Today, 09:38 AM   #2092
dmk08
Mask Up and Wash Yo Hands
dmk08's Avatar
United_States
5826
Rep
11,690
Posts

Drives: Walks
Join Date: Jul 2012
Location: Atlanta

iTrader: (19)

Quote:
Originally Posted by F32Fleet View Post
Ya but it was the first M3/4 with forced induction which itself generated a lot of excitement.


An aside the E9x M3 was also exciting because not only was it coming with a high revving V8 but the sedan returned to US market.
Meh I remember the turbo 6 being the “wait and see” portion of the F80 release. Don't remember to many that were excited for it back in 2014.

Would have been a near perfect car with a 500hp high revving V8 instead of the fartcan 6.
Appreciate 0
      Today, 09:50 AM   #2093
ntg44
Lieutenant Colonel
ntg44's Avatar
United_States
2026
Rep
1,740
Posts

Drives: R8 4.2 Spyder
Join Date: Aug 2018
Location: Chicago

iTrader: (3)

Quote:
Originally Posted by Arcades View Post
Wasn't the F8x forum side far more active when the car was first announced?

This is definitely not a good look for BMW and they don't seem to realize it yet. Wonder how long they will be oblivious to it.
Not to play devil's advocate or anything, because I'm not really crazy about the car either, but in my opinion, the demographic being targeted isn't really in the forum scene. I think we've established by this point that at least at surface level, previous M3/4 owners don't appear to be the target market, and the forum is flooded with us in comparison to the G8x. Add the fact that it's a new generation, and being censored to all hell, at least in my opinion this is the expected outcome.

As a counter argument, I don't think it's BMW being oblivious at all. Instagram and Facebook users are probably going to eat it up/promote the hell out of it. BMW has obviously pushed their marketing to different channels, and I'm not sure they really care if the forums are dead or not.

I think forums in general are on the way out. I just bought a 2020 STI and signed up on NASIOC from my fond memories of it being THE go to resource for everything Subaru related. In comparison to Bimmerpost it is beyond dead. I have multiple posts and PMs that have seen absolutely no action in over a week. I'm not sure how much time the forum era has left in it, so I can see why BMW might be focusing its efforts elsewhere. I think we just find it especially jarring since the execution and marketing of the latest model has been so different than past generations.
__________________
YT: ntg44
Appreciate 0
      Today, 11:29 AM   #2094
dms-01
New Member
dms-01's Avatar
5
Rep
9
Posts

Drives: 2018 F80 M3
Join Date: Dec 2020
Location: Around

iTrader: (0)

Quote:
Originally Posted by ntg44 View Post
Not to play devil's advocate or anything, because I'm not really crazy about the car either, but in my opinion, the demographic being targeted isn't really in the forum scene. I think we've established by this point that at least at surface level, previous M3/4 owners don't appear to be the target market, and the forum is flooded with us in comparison to the G8x. Add the fact that it's a new generation, and being censored to all hell, at least in my opinion this is the expected outcome.

As a counter argument, I don't think it's BMW being oblivious at all. Instagram and Facebook users are probably going to eat it up/promote the hell out of it. BMW has obviously pushed their marketing to different channels, and I'm not sure they really care if the forums are dead or not.

I think forums in general are on the way out. I just bought a 2020 STI and signed up on NASIOC from my fond memories of it being THE go to resource for everything Subaru related. In comparison to Bimmerpost it is beyond dead. I have multiple posts and PMs that have seen absolutely no action in over a week. I'm not sure how much time the forum era has left in it, so I can see why BMW might be focusing its efforts elsewhere. I think we just find it especially jarring since the execution and marketing of the latest model has been so different than past generations.
Same dislike on FB as well as Instagram. You can't honestly believe only die hard M3 owners on a forum would be the only ones unhappy with the direction BMW took with these?
Appreciate 2
      Today, 11:33 AM   #2095
dmk08
Mask Up and Wash Yo Hands
dmk08's Avatar
United_States
5826
Rep
11,690
Posts

Drives: Walks
Join Date: Jul 2012
Location: Atlanta

iTrader: (19)

Quote:
Originally Posted by dms-01 View Post
Same dislike on FB as well as Instagram. You can't honestly believe only die hard M3 owners on a forum would be the only ones unhappy with the direction BMW took with these?
Not only that but YouTubers like Chris Harris and Throttle House are taking every chance to point out how ugly it is.

Ive said it before and Ill say it again. There have always been haters about the next generation M3 BUT they have never been about the way they look.
Appreciate 2
stein_325i8902.00
FormulaMMM1701.00

      Today, 11:56 AM   #2096
ntg44
Lieutenant Colonel
ntg44's Avatar
United_States
2026
Rep
1,740
Posts

Drives: R8 4.2 Spyder
Join Date: Aug 2018
Location: Chicago

iTrader: (3)

Quote:
Originally Posted by dms-01 View Post
Same dislike on FB as well as Instagram. You can't honestly believe only die hard M3 owners on a forum would be the only ones unhappy with the direction BMW took with these?
I don't know how you asserted that I came to that conclusion, when the point I was trying to make was that I'm not sure BMW cares if the G8x forum is dead when there are many newer/trendier and more effective ways to market the new M3/4 than on a car forum. In no way did I even hint at only forum members disliking the new car. But that also doesn't mean that the new M3/4 was marketed to forum members/die hard M fans as the main consumer. The urban motion sickness inducing and social media influencer green wheel drop videos are pretty damn obvious of that in my opinion.
__________________
YT: ntg44
Appreciate 0
      Today, 12:05 PM   #2097
MFNATIK
Blocked from G80/G82 for having an opinion
MFNATIK's Avatar
United_States
2324
Rep
3,408
Posts

Drives: 17 F80 ZCP, 05 M3C
Join Date: Aug 2014
Location: SoCal

iTrader: (1)

Quote:
Originally Posted by ntg44 View Post
I don't know how you asserted that I came to that conclusion, when the point I was trying to make was that I'm not sure BMW cares if the G8x forum is dead when there are many newer/trendier and more effective ways to market the new M3/4 than on a car forum. In no way did I even hint at only forum members disliking the new car. But that also doesn't mean that the new M3/4 was marketed to forum members/die hard M fans as the main consumer. The urban motion sickness inducing and social media influencer green wheel drop videos are pretty damn obvious of that in my opinion.
I think what he's saying is it's not working like you are asserting it is just bc they are going the social media route. If anything, it's revealed how out of touch they are with the middle age population that actually can afford to buy their cars. I doubt very few 20 something's can afford a G8X unless mommy or daddy pays for it. BMW has erred here by alienating existing clients in reaching for the wrong demographic. The old business adage is it is almost always eaiser and cheaper to retain existing clients than it is to go out and find and convert new ones.
Appreciate 3
stein_325i8902.00
ntg442025.50
FormulaMMM1701.00

      Today, 12:31 PM   #2098
AD18
Lieutenant
United Kingdom
244
Rep
483
Posts

Drives: Azurite Black E92 335i DCT
Join Date: May 2015
Location: UK

iTrader: (0)

So this is where you've all gone! What a shame to see so many long standing members that have contributed immensely over the years end up here, terrible what the admins have done . Are you all permanently banned? I saw there was a post at the beginning of this thread that showed it was only temporary for a few months?

You're not missing much over on G8X, nice and dull over there now all saying how great everything is lol. Last few pages of this thread are already far more interesting than whats over there, lots of knowledge from mechanicals to track experience thats now not going to be shared there, their loss.

Doesn't look like its been posted here but thought you might like another cracker of a video by marketing. Didn't see Jason post this on the front page for some reason...

Appreciate 1
stein_325i8902.00

      Today, 12:36 PM   #2099
dmk08
Mask Up and Wash Yo Hands
dmk08's Avatar
United_States
5826
Rep
11,690
Posts

Drives: Walks
Join Date: Jul 2012
Location: Atlanta

iTrader: (19)

Quote:
Originally Posted by AD18 View Post
So this is where you've all gone! What a shame to see so many long standing members that have contributed immensely over the years end up here, terrible what the admins have done . Are you all permanently banned? I saw there was a post at the beginning of this thread that showed it was only temporary for a few months?

You're not missing much over on G8X, nice and dull over there now all saying how great everything is lol. Last few pages of this thread are already far more interesting than whats over there, lots of knowledge from mechanicals to track experience thats now not going to be shared there, their loss.

Doesn't look like its been posted here but thought you might like another cracker of a video by marketing. Didn't see Jason post this on the front page for some reason...

I somehow didn't get banned so Im trying to hold myself here before I do!
Appreciate 1
stein_325i8902.00

      Today, 12:52 PM   #2100
FormulaMMM
Colonel
FormulaMMM's Avatar
United_States
1701
Rep
2,748
Posts

Drives: E90 M3
Join Date: Oct 2011
Location: Midwest

iTrader: (2)

Quote:
Originally Posted by dms-01 View Post
Same dislike on FB as well as Instagram. You can't honestly believe only die hard M3 owners on a forum would be the only ones unhappy with the direction BMW took with these?
Right. It’s an odd hypothesis that those who are enthusiastic enough about the car/brand to own many and spend a chunk of their lives discussing on forums aren’t representative.

Like everything that motivates and attracts us to M cars is far afield from the perspectives of non-forum members.

There’s no sound basis to think that. If I operate an Italian restaurant with 50 regulars and 45 of them despise my new menu items, I don’t conclude that I’m really onto something with the next 500 who come through the door.

To the extent that the forum audience is disconnected from “regular” M3/M4 buyers, it would mostly have to do with what the car can do (forum types) vs. image/what the car symbolizes (non-forum types).

Historically, the former has informed and boosted the latter. M3’s didn’t become cool by decree, they earned that reputation. Image-based owners wanted what the car legitimately represented, what drivers and enthusiasts said about it.

The G8X is the first that is cool by decree of M. At the moment I’d say they’re trending more toward stigmatic than cool, but we’ll see.
__________________
M4 GTS, Z/28, GT3, C63 S | E90 M3s, E39 M5

Appreciate 0
      Today, 01:02 PM   #2101
FlyingLow78
Senior Master Sergeant
South Korea
632
Rep
879
Posts

Drives: '78 Chevro-legs
Join Date: Dec 2016
Location: South Korea

iTrader: (2)

Quote:
Originally Posted by AD18 View Post
Doesn't look like its been posted here but thought you might like another cracker of a video by marketing. Didn't see Jason post this on the front page for some reason...

Oh, we discussed this a bit a few pages back. Brilliant, isn’t it? Insulting their own lineage to promote their vision of the future.

Appreciate 0
      Today, 01:07 PM   #2102
dmk08
Mask Up and Wash Yo Hands
dmk08's Avatar
United_States
5826
Rep
11,690
Posts

Drives: Walks
Join Date: Jul 2012
Location: Atlanta

iTrader: (19)

So I had plans to pick up a mint E39 M5 over the weekend but I got a text Friday night that he decided to keep it. Super bummed. Unless I get another chance to pick something like that up I just don't see myself buying another BMW. The brand has lost me.
Appreciate 0
Post Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off



All times are GMT -5. The time now is 01:09 PM.




f80post
Powered by vBulletin® Version 3.8.11
Copyright ©2000 - 2021, vBulletin Solutions Inc.
1Addicts.com, BIMMERPOST.com, E90Post.com, F30Post.com, M3Post.com, ZPost.com, 5Post.com, 6Post.com, 7Post.com, XBimmers.com logo and trademark are properties of BIMMERPOST